If you aren’t familiar with Baby Magic, it’s a brand that makes baby hair and body shampoo, lotion, and other baby products with a hypoallergenic, tear-free and paraben-free formula. They have been around for 65 years now, so it’s quite possible that these products were used on me (or you!) as a baby as well. Baby Magic has created a Baby Magic History page to show more of their past.
To celebrate their 65th anniversary Baby Magic is asking people to re-create some vintage ads. There was a line of ads called For Every Lady In Waiting. They featured expecting mothers wearing designer maternity clothing. At the time, it was revolutionary because pregnant women were not seen in ad campaigns very often. Now Baby Magic is trying to do something else revolutionary – feature expecting fathers! The new ads are called Dad’s In The Making.