Our Madison collection is named after the heart of Manhattan: Madison avenue. This avenue intersects Midtown, the Upper East Side and Harlem and is home to the city’s most upscale boutiques, jewelers and galleries; combining old and new with equal grace and poise. Bramour’s Madison collection reflects the same elegance and sense of style you feel when walking on Madison Avenue. Madison provides you with cushioned straps to pamper your shoulders and iridescent lace cups with MagicLift underwire shaping for a flawless fit and beautiful look. Feel glamorous, gorgeous and flawless in the Madison bra and panty collection.